Women in construction, the importance of women in construction, advice for women in construction
Southland Story

Breaking Down Barriers: The Role of Women in Construction

Southland Industries Staff Writerby Staff WriterMar. 4, 2024

Women in construction play a critical role in shaping the future of the industry by bringing diverse perspectives, problem-solving skills, and essential talents to help drive project success. Their impact continues to grow as companies recognize the value of inclusive teams and seek to foster environments that support female talent.

The importance of women in construction

With opportunities for career growth and leadership, there are many advantages to being a woman in the construction industry.

Katie Watson-Cruz, Project Executive, shared, "Women provide diversity of ideas to the construction industry. I also think that women raise the bar when it comes to delivering a level of satisfaction to the client and customer."  

In addition to providing diversity of thought, Ashley Hayes, Operations Manager, shared, "Women are generally better at communication and often have more empathy. Construction is a people business and I think that there are many advantages to having those specific people skills on your team."  

Recruiting and retaining women in construction 

The industry is actively seeking ways to recruit candidates by focusing on talent that can provide different perspectives and outlooks. To attract more female candidates, Chara Gannett, Talent Management Business Partner, emphasized the importance of people first policies, saying "We need to promote people first policies including parental leave, flexible working arrangements, and improving workplace safety and equipment."

However, attracting candidates is just one part of the equation. Retaining talent is a key challenge.

Ashley Hayes explained, "I don't think the challenge is attraction. I think it's retention because construction can be a grind. This is something that should be focused on."  

Advice for women in construction careers

Breaking into any industry can be challenging, especially for those starting their careers. Niki Hruska, Associate Creative Director, advised, "Be strong, be able to adapt, and speak your truth."  

Chara offered additional insights saying, "Actively build relationships and seek community. Ask questions and insert yourself and your ideas because your voice is crucial for changes and relationships are investments in your future."  

Celebrating Women in Construction Week

Women in construction take pride in their contributions that leave a lasting impact. Tabbie Bosch, Division Controller II, shared, "I am proud to be part of an industry that strives to leave the earth a better place for future generations. For example, we build the infrastructure to support the population, renovate existing structures to make them more efficient, and capitalize on technology to use renewable energy sources  — all with the intent to create a better existence."  

By supporting, empowering, and celebrating women, the construction industry can build a stronger foundation for future success.

As companies continue to foster people first work environments, the contributions of women in construction remain crucial to innovation and progress.

More Episodes